In the developing world, as much as 80% of the economic growth will occur in cities. There are currently 1.3 million people moving into cities each week. By 2040, 65% of the population are expected to be living in cities. These statistics are compelling evidence the world is becoming more urbanized than ever before. Proximity […]
read moreAttracting visitors is a top priority of today’s attractions, whether it’s an amusement park, museum, festival, or zoo. Few visitors translate into low profits. Attractions must constantly keep up with the best way to attract visitors as well as think about how to enrich their experience once they get them through the door. Traditional forms […]
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Beacon Technology is one of the most helpful advancements for marketers that’s come about in years. With customer experience expectations at an all-time high, event planners and tradeshow coordinators are constantly challenged to find ways to make sure their events’ perceived return on investment (ROI) is high for attendees. Event-specific applications that attendees download in […]
read moreHuman beings want to find what they need the second the need it. This has never been more accurate than today. With the answer to every question at our fingertips (Google anyone?) and directions to anywhere in the world a simple voice command away, we’ve been taught that patience is a virtue we don’t need. Navigating tradeshows […]
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