ThinkProxi: Latest on Beacon technology and proximity marketing

ThinkProxi Announces Famous Beale Street Implemented Beacon Technology

Location Intelligence Helps Visitors Drive their Own Unique Experience October 26, 2017 Memphis TN: ThinkProxi LLC, an international location-intelligence technology company, recently announced they were selected to build an app and implement beacon technology on the world-famous Beale Street in Memphis TN. “We wanted to provide a more interactive experience to our visitors, “says Jon […]

Beale Street ‘brings home the beacon’ with new app by ThinkProxi

Beale Street app by Thinkproxi has been featured in Memphis Business Journal. By Elle Perry – Digital Producer, Memphis Business Journal. Read More..

Want a historic tour of Beale Street? There’s an app for that: Commercial Appeal

Beale Street Mobile App with Beacon Technology has been featured in Commercial Appeal. By Wayne Risher Read More..

Press Release: The Memphis Music Scene. Booming with the blues, innovated with Estimote.

http://blog.estimote.com/post/166226915480/the-memphis-music-scene-booming-with-the-blues

Press Release: ThinkProxi Exhibiting at Southeastern Museums Conference in New Orleans

https://globenewswire.com/news-release/2017/09/11/1117553/0/en/ThinkProxi-Exhibiting-at-Southeastern-Museums-Conference-in-New-Orleans.html

Beacon Technology: Using It to Enrich the Museum Patron Experience

Beacon technology is steadily becoming “the norm” among museums and attractions in order to engage their visitors and attract more customers throughout the year. Museums are in direct competition with technology; therefore, beacon technology ties right into this space. It is first important to understand this technology. What is Beacon Technology? Beacons are small […]

Busting Museum Boredom in Millennials with Beacon Technology

Times have changed, and with millennials entering the work force, and making up more and more of the adult population, museums and attractions have had to get creative to gain and retain the attention of said millennials. It is no secret that museum attendance has dipped in the last decade. In fact, museumgoers age 75 […]

Exploring Location-Based Marketing in Museums

As a result of today’s technologically driven consumers, and as more and more people expect to receive information almost instantly, much of the traditional marketing strategies are no longer being used. In order to keep up with this demand, museums and attractions have had to think creatively in order to reach their consumers and entice […]

Six Ways Proximity Marketing Can Increase Museum Attendance

Museums must consistently keep their physical space attractive and interesting so their audiences find them relevant and valuable. A current challenge is marketing to Millennials and Centennials. As tech-driven generations, many of these younger consumers would rather play games on their smart phones or shop online than visit a museum. So, how do we reach […]

How Beacon Technology in Museums Empowers Visually Impaired Patrons

Four Smart Ways Beacon Technology Helps Museums Create Powerful Branding

One of the most important facets of museum marketing is branding. Hit the mark, and your museum enjoys wide brand recognition which leads to more patrons and extensive press. Miss it, and you may languish in obscurity with low numbers of visitors, no matter how awesome your exhibits are! Advertisements, whether online or print, can […]

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