Beacon technology events event planners to simultaneously improve the attendees’ experiences and gather intelligence and statistics that measure the event’s success.
Tradeshows: Beacons provide wayfinding, and track check-ins, booth activities, and time spent in sessions. Push session time and location changes out easily, and share promotions and coupons seamlessly. Beacons also provide valuable insights on attendee preferences and behaviors that can be used in future marketing endeavors.
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